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Search by topic:   11041. A MARKETING PLAN FOR THE ZIKE (12-MPH BATTERY-OPERATED BICYCLE). Proposes marketing concepts for different niches. Discusses testing concept appeal, evaluating niche potential, target age, and geographic area. Limits on price flexibility are factored in to niche selection. Distribution, different test marketing options, and promotion are considered. 10p.,16f., 7b.   $70 Copyright 2002 Academic Research Papers Associate Term Paper Sites: Academic Research Papers Academic-Research-Papers Research Central Term Paper Assistance