12665. HOW GLOBAL MEDIA BECOMES A GLOBAL MARKET. Developments in communications are creating new opportunities for people to participate in the global economy. This paper discusses how the Internet affects work and business and how it can be used for the marketing of goods and services. The paper also considers potential problems of commercialization and lack of accessibility, but argues that these problems can be easily controlled or overcome in upcoming years. 6 pages, 14 footnotes, 6 bibliographic sources.