|
| 12664. MULTINATIONALS' RESPONSES TO THE ASIAN ECONOMIC CRISIS. Analyzes the impact of the Asian economic crisis on multinational corporations and examines MNCs' strategic responses to the crisis. Begins with an overview of the causes and scope of the Asian economic crisis and then analyzes general and specific MNC responses. FedEx, Goodyear, Canon, ABB, Hewlett-Packard, Pizza Hut, Holiday Inns, Honda, General Motors, BASF, Merrill Lynch, and Electrolux are among the specific firms considered. 23 pages, 72 footnotes, 40 bibliographic sources. |
|
$133
|
|
 |