13912. THE STRATEGIC IMPORTANCE OF THE MEDICAL TRANSPLANT INDUSTRY. A brief overview of the medical (organ) transplant industry, looking at its strategic importance and its control in the global market. Notes that while the U.S. now dominates the global market, EU countries are key rivals who have the technology and market savvy to upstage the U.S. 5 pages, 1 footnote, 6 bibliographic sources.