14204. THE LINCOLN ELECTRIC COMPANY HARVARD CASE STUDY 376028. Drawing on a popular 1975 Harvard Business School case study (376028) by Berg & Faston, this paper provides a brief strategic management analysis of Lincoln Electric Company, the world's largest manufacturer of arc welding products and a leading producer of electric motors. Articulates the mission statement and key company values; examines Lincoln’s guiding strategy, its strategy for maximizing employee productivity, customer and competitor strategy, product strategy, and financial strategy. Identifies and discusses the key threats to Lincoln Electric’s continued success and makes recommendations on steps Lincoln Electric should take to maintain and nurture its success. KEYWORDS: Lincoln Electric Harvard Business School case study strategic management participative management human resources management case solution. 7 pages; 0 footnotes; 0 bibliographic references. 1,581 words.