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Search by topic:   17252. A GROWTH STRATEGY FOR TARGET CORP. This paper presents and describes a number of recommendations on how Target Corp. Might best reach its goal of achieving an average 15% annual growth in revenues over the next five years. It is argued that in order to achieve and sustain this impressive growth rate, Target will need to streamline operations and focus on its core competencies; capture market share from both traditional discount rivals and from mid-tier department stores; broaden its expansion plans; increase comparable store sales; expand Internet-based sales; and increase net revenues from credit card sales. Specific recommendations include the disposal of non-performing assets and operations; improvements to the supply chain; aggressive expansion; the launch of a new “rewards program” for regular customers; a credit card promotion; and expansion of Target’s web-based store. Keywords: discount retailer strategic planning marketing Target. Written 2004. 12 pages; 14 footnotes; 21 bilbiographic sources. 2,692 words.   $84 Copyright 2002 Academic Research Papers Associate Term Paper Sites: Academic Research Papers Academic-Research-Papers Research Central Term Paper Assistance