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Search by topic:   18476. SAXONVILLE SAUSAGE HARVARD BUSINESS SCHOOL CASE STUDY 2085. This paper provides a Berkeley Research case analysis and case solution to a marketing Harvard Business School case study by Kate Moore concerning financially troubled pork sausage manufacturer Saxonville Sausage. The case focuses on the efforts by recently hired marketing director Ann Banks to expand a popular Italian sausage brand (Vivio). The case analysis includes problem definition/statement, problem analysis, discussion and evaluation of alternatives, recommendations and implementation plan. KEYWOREDS marketing case study harvard case study solution Berkeley Research consumer behavior product positioning product differentiation focus groups consumer motivations. APA Style. 12 pages, 6 footnotes, 4 bibliographic sources.   $84 Copyright 2002 Academic Research Papers Associate Term Paper Sites: Academic Research Papers Academic-Research-Papers Research Central Term Paper Assistance