Catalog Sections:
|
 |
|
|
|
|
|
|
| 18582. ZAPPOS.COM 2009: CLOTHING, CUSTOMER SERVICE AND COMPANY CULTURE HARVARD BUSINESS SCHOOL CASE STUDY 6100015. This paper provides a Berkeley Research case analysis and case solution to a Harvard Business School service management case study by Frances X. Frei , Robin J. Ely and Laura Winig on Zappos.com, a privately-held online clothing retailer with a reputation for stellar customer service. The case focuses on an offer of merger/acquisition from Amazon.com and the implications of this for Zappos.com’s strong customer-focused organizational culture. The paper includes problem definition, problem analysis, assessment of alternatives, and recommendations. APA Style. 12 pages, 10 footnotes, 6 bibliographic sources. 3,335 words. TAGS: case solution, Harvard business case study, customer service organizational, service management, culture call centers online retail customer relations management. RELATED PAPERS - Additional Harvard Business School Service Management Case Solutions: Porcini's Pronto Harvard Business Case Solution Playa Dorada Tennis Club Expansion Strategy Harvard Case Study Solution Innovation at Progressive, A Pay-as-you-go-insurance Harvard Case Solution |
|
$84
|
|
|
Copyright 2002 Academic Research Papers
Associate Term Paper Sites:
Academic Research Papers
Academic-Research-Papers
Research Central
Term Paper Assistance
|
