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| 08139. BUSINESS FORECASTING: CONSIDERATION OF APPROPRIATE TECHNIQUES, COSTS, AND LIMITATIONS. Examines the state of business forecasting along the three subdisciplines of qualitative techniques, time series analysis and projection, and causal models. Analyzes the effectiveness of the model in relation to the model's relative level of complexity. Concludes that sophistication and cost do not extinguish uncertainty in forecasting. 11 pages, 20 footnotes, 3 bibliographic sources. |
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$77
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