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Search by topic:   08722. HOME SHOPPING AND THE PUSH TOWARDS INTERACTIVE MARKETING. Gives an overview of the television home shopping industry, with a concentration of information on the Home Shopping Network (HSN). Includes a situation and marketing analysis. Focuses on the potential of the interactive mode of telecommunications being pursued in the home shopping industry. 12 pages, 26 footnotes, 19 bibliographic sources.   $84 Copyright 2002 Academic Research Papers Associate Term Paper Sites: Academic Research Papers Academic-Research-Papers Research Central Term Paper Assistance