09291. APPLE COMPUTER: COMPANY PROFILE, 1988. An overview of the history, fast growth, downturns and comebacks of one of the world's most formidable and competitive-driven computer companies; plus a look at its product line and comparisons to other computer product lines such as IBM. This is an historical portrait of Apple in the late 1980s -- See related papers for more recent papers on Apple. 12 pages, 14 footnotes, 7 bibliographic sources.TAGS: Apple Computer history, company profile, Apple history, PC industry 1980s, strategy, Steve Jobs
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