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Search by topic:   09084. DIRECT MAIL LIST SEGMENTATION. Addresses the problem of how to determine who to mail material to in a direct mail solicitation campaign. Concludes that targeting a specific group is essential and discusses the use of psychographic systems (VALS) and geodemographic systems to determine appropriate lists. 7 pages, 5 footnotes, 5 bibliographic sources.   $49 Copyright 2002 Academic Research Papers Associate Term Paper Sites: Academic Research Papers Academic-Research-Papers Research Central Term Paper Assistance