09911. MANAGING ORGANIZATION CHANGE AT APPLE COMPUTER. Taking the perspective of an organization development consultant, the paper analyzes problems at Apple Computer in the late 1980s and early 1990s, focusing on corporate culture and leadership effectiveness. The conclusion recommends strategies and techniques necessary to effect organizational change at apple and identifies the key barriers to such change. See Related Papers for more recent papers on Apple Inc. 9 pages, 24 footnotes, 13 bibliographic sources. RELATED PAPERS
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