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Search by topic:   09676. MEDIA SCHEDULE FOR PROMOTING A LINE OF CALIFORNIA VARIETAL WINES. Provides an overview of the industry (market potential, target groups, environmental concerns, typical advertising practices), and presents a detailed plan for scheduling a $500,000 annual budget between five promotional vehicles. 5 pages, 9 footnotes, 13 bibliographic sources.   $35 Copyright 2002 Academic Research Papers Associate Term Paper Sites: Academic Research Papers Academic-Research-Papers Research Central Term Paper Assistance