12019. MOTOROLA AND NOKIA: A PROFILE OF TWO COMPETITORS IN THE CELL PHONE INDUSTRY. Compares, contrasts and assesses future potential of the number one and two cellular phone equipment makers: America's Motorola and Finland's Nokia. Analyzes corporate history; operations and manufacturing; marketing; and finances; assesses key sources of competitive advantage and forecasts future performance. 19 pages, 45 footnotes, 34 bibliographic sources.
TAGS: cell phone industry, smart phones, mobile communications, nokia, motorola, samsung, htc, competitive analysis, marketing strategy
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