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14208. Minnetonka, Inc. Harvard Case Study This paper presents an analysis and a solution to a classic Harvard Business School case study of consumer products firm Minnetonka, Inc., maker of “SoftSoap”. Minnetonka’s central problem is that it must compete against giant rivals like P&G and Colgate who hold a clear market and financial advantage. Includes problem analysis, identification and analysis of five potential alternative solutions, and recommendations for implementing a planned sale to a major competitor. KEYWORDS: Minnetonka SoftSoap case study Harvard Business School strategic analysis marketing consumer products strategy case solution. 5 pages, 0 footnotes, 0 bibliographic sources. 1,201 words. |
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