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19255. Telefonica: A Lean Elephant Uc Berkeley Haas School of Business Case Study b5863 Solution. NEW, FALL 2016. This paper provides a case study analysis and solution to a University of California Berkeley Haas School of Business entrepreneurship case study by Henry W. Chesbrough, Susana Jurado Apruzzese, and Maria de Olano Mata on Spanish technology company Telefonica. The case focuses on the company’s use of Lean Startup techniques and the spread of these techniques outside of entrepreneurial circles into the corporate mainstream.The case study analysis includes problem identification, analysis, discussion of alternatives and recommendations. APA Style, 10 pages, 6 footnotes, 5 bibliographic sources. TAGS: Telefonica Haas case study, Lean Startup, Open Innovation, startup, technology, innovation, entrepreneurship |
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